Have a project that needs to get into the mobile marketplace but need help getting it there? Lucky for you, we are mobile wizards.
As mobile experts, we offer a level of service that allows our client’s product to stand out to its users and above its competitors in the mobile ecosystem—publishing.
The Chaotic Moon team’s approach to getting your app published will get your product in the hands of the right audience, generate an ongoing buzz about your brand and product, distribute your app cross-platform, gain appropriate marketplace approval, maintain your app’s top positioning in the marketplace, and keep your app popular and valued among users. Go ahead and take a quick peek into the different phases of our publishing process:
Discovering more than what we can find through our Googling skills requires a dynamic and engaging experience designed to capture the insight and scope needed to explore your current competitors, market, users, customer needs, marketplace opportunities, app and user functionality, marketplace trends, etc. The discovery will yield defined project goals and business objectives, as well as allow you to have a more in-depth understanding of how your business and project can successfully fit-and stand out-in the mobile ecosystem.
We're not totally vain, but looks do matter. Our talented artists, designers and engineers will develop various creative directions for publishing your app that align with your product goals and business objectives. Once the creative options are reviewed, we'll establish a creative direction, come to you for your approval, and move forward with finalizing art for the entire project. This part of the process will be key in branding your product among users in the marketplace pre- and post launch.
Development and Quality Assurance
We heart code marathons, and our software allows apps to function smoothly and gloriously on any or every platform necessary. To enhance business goals and brand your product in the marketplace, we'll develop wireframes and functional specifications so your app's capabilities, navigation, appearance, technologies, and visual aspects appeal to your target audience and mobile devices. Last but not least, our Quality Assurance team that's dedicated to catching problems before they happen always reviews the code before it ever goes live.
Release to Market
It's time to break the huddle-get your game face on. With appropriate promotional tactics and innovative pre-launch, launch and post launch marketing strategies, your mobile product will be constantly loved up in reviews, driving maximum downloads, and sitting high on marketplace charts. You can also expect to grow your audience and reach into new markets upon the release of your product. Congratulations, and welcome to the mobile ecosystem, where your product will be heard loud and clear.
Marketing and Promotion
We're pretty aggressive when promoting a client's app. We'll use all of our studio's marketing resources to push your app into the proper media outlets, and we'll engage in cross-promotions (press, teaser videos, viral campaigns, social media, etc) to ensure your app reaches target users, gains maximum coverage, lands in top positions in app stores, and drives maximum downloads. Additional advertising and marketing efforts will be applied where necessary to keep your success and profits on an infinite upward climb.
- Scheduling and Project Kick-Off
- Full Art and Design
- Application Builds: Alpha/Beta/RFC
- Application Ready For User Acceptance Testing
- Marketing Plan
- Release into Marketplace
- Marketing Blitz