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British Airways Ungrounded Hack Took 100 Innovators Over the Atlantic

23 Jun 2013

Ungrounded Thinking was British Airway’s idea, to put 100 innovators on a plane from San Francisco to London in teams, each of which was asked to solve a problem around STEM: How to meet the growing demand for STEM workers; how to use global pools to meet the U.S. demand; how to grow STEM in emerging economies and Team Altitude’s problem—How to foster STEM among women.